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Health Equity
Big Tobacco Makes a Killing Using Menthol Cigarettes
Uncover the Truth

Spotlight

“ We don't smoke the sh*t. We just sell it. We reserve that right for the young, the poor, the black and the stupid. - R.J. Reynolds Executive
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”

Big Tobacco has added menthol flavoring to cigarettes for nearly a century to mask tobacco's harsh taste, making toxic smoke easier to inhale.

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What is Menthol Tobacco?

The tobacco industry has used menthol and mint as a predatory tactic to keep smokers smoking and introduce new smokers to a new taste.

Need help quitting?
Call 1-800-NO-BUTTS or CHAT NOW. For additional resources go to NoButts.org

Videos

People Not Profit :30
Apartment Secondhand Smoke
Speak Up! LGBTQ and Tobacco

Important Resources

Important resources

Menthol and Black Communities
What is Menthol Tobacco?
Menthol Is The Original Flavored Tobacco Product
Tobacco Use Among American Indian And Alaska Natives Populations
The Tobacco Industry Deliberately Targets Minority Populations
The Tobacco Industry Has A History of Targeting Women
How The Tobacco Industry Targets The LGBTQ Community
How Tobacco Sampling Impacts Our Communities
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