“Today’s teenager is tomorrow’s potential regular customer, and the overwhelming majority of smokers first begin to smoke while still in their teens.” — Philip Morris, 1981.
- If you see tobacco ads in your family’s magazines, rip them out and write to the editor or publisher. Ask them to protect their readers by refusing to promote a product that will prematurely kill one of every two users. 1 2
- Write or speak to store managers/owners to ask them to remove tobacco advertising within children’s view (eye level of three feet or below), and away from candy displays.
- If you see candy cigarettes, bubble gum cigars or other tobacco look-a-like items being sold, explain to the manager/owner how these products send the message to kids that smoking is fun.
- If you see smoking depicted in movies rated G, PG or PG-13, write to the movie studios to express your displeasure.
- Find out what your local tobacco control organization is doing and how you can get involved.