A Story of Inequity For decades, the tobacco industry has aggressively targeted California’s diverse communities with predatory practices. Internal documents from Big Tobacco outline their strategies…
Speak Up! LGBTs and Tobacco [VIDEO] The Lesbian, Gay, Bisexual and Transgender community has one of the highest smoking rates in California. Learn more in “Speak Up! LGBTs…
Antonio’s Walk to School [VIDEO] The availability and promotion of tobacco products in stores in our communities impact our kids and increase the likelihood that they will…
“You’ve Come a Long Way, Baby!” Virginia Slims was the first and most popular female-specific cigarette brand. Philip Morris launched the brand in 1968 at the height of…
Big Tobacco Gaining Ground in Minority Communities During the past decade, the tobacco industry has aggressively increased advertising and promotional campaigns placed in ethnic neighborhoods, deliberately targeting minority populations.…
Twisting Values The Lesbian, Gay, Bisexual and Transgender (LGBT) population has been a focus of the tobacco industry since Philip Morris placed its first…
Sneaking Its Way into Our Communities What is sampling? Sampling is the distribution of coupons and smokeless tobacco for free or cigarettes at a nominal cost (such as…
First To Make Most Workplaces Smoke-Free In 1995, California became the first state in the nation to prohibit smoking in public buildings, indoor workplaces and restaurants. Three years…
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